California Draft Rules for AI Decisions Let Consumers Opt Out

California’s privacy board released draft rules for automated decision-making technologies that could impose first-in-the-nation guardrails on how AI-driven technologies are used on consumers.

The draft released Monday by the California Privacy Protection Agency would require businesses that use personal information to allow consumers to opt out of having their data processed using the technology. It would require businesses to provide consumers with information about how they use automated technologies in their decision-making and ways to opt-out. Information to be provided by businesses would include the intended output of the technology, how businesses plan to use it, and whether the technology …

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