“Vacation Prep” Beauty Videos Trend on TikTok; How Much Will It Cost You?

Flights and hotels aren’t the only rising costs eating into summer budgets. Some vacationers are spending thousands of dollars on “vacation prep” before they even set an out-of-office message.

Creators on TikTok and Instagram are showcasing the self-care and other last-minute appointments they make in the days leading up to a vacation. On TikTok, the “prep for vacation” topic has more than 81 million views, and hashtags such as #vacayprep and #vacationpreparation help videos rack up thousands of views and comments. In addition to videos showcasing last-minute packing and noting that passports should be safely tucked away, many feature women balancing hair, nail and other beauty appointments, along with outfits they purchase ahead of their trip.

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