Exclusive: Klaviyo leans towards raising IPO price range amid market euphoria

Exclusive: Klaviyo leans towards raising IPO price range amid market euphoria

NEW YORK, Sept 15 (Reuters) – Marketing automation firm Klaviyo Inc is in advanced discussions to raise the indicative price range of its initial public offering (IPO), people familiar with the matter said on Friday, as strong investor demand emboldens stock market hopefuls. Klaviyo, which is seeking an $8 billion fully diluted valuation at the … Read more

From Mad Men to machines? Big advertisers shift to AI

From Mad Men to machines? Big advertisers shift to AI

LONDON, Aug 18 (Reuters) – Some of the world’s biggest advertisers, from food giant Nestle (NESN.S) to consumer goods multinational Unilever (ULVR.L), are experimenting with using generative AI software like ChatGPT and DALL-E to cut costs and increase productivity, executives say. But many companies remain wary of security and copyright risks as well as the … Read more

ChatGPT fever spreads to US workplace, sounding alarm for some

ChatGPT fever spreads to US workplace, sounding alarm for some

LONDON/WASHINGTON, Aug 11 (Reuters) – Many workers across the U.S. are turning to ChatGPT to help with basic tasks, a Reuters/Ipsos poll found, despite fears that have led employers such as Microsoft and Google to curb its use. Companies worldwide are considering how to best make use of ChatGPT, a chatbot programme that uses generative … Read more