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From Mad Men to machines? Big advertisers shift to AI

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From Mad Men to machines? Big advertisers shift to AI

LONDON, Aug 18 (Reuters) – Some of the world’s biggest advertisers, from food giant Nestle (NESN.S) to consumer goods multinational Unilever (ULVR.L), are experimenting with using generative AI software like ChatGPT and DALL-E to cut costs and increase productivity, executives say. But many companies remain wary of security and copyright risks as well as the … Read more

ChatGPT fever spreads to US workplace, sounding alarm for some

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ChatGPT fever spreads to US workplace, sounding alarm for some

LONDON/WASHINGTON, Aug 11 (Reuters) – Many workers across the U.S. are turning to ChatGPT to help with basic tasks, a Reuters/Ipsos poll found, despite fears that have led employers such as Microsoft and Google to curb its use. Companies worldwide are considering how to best make use of ChatGPT, a chatbot programme that uses generative … Read more

Factbox: SoftBank-owned Arm courts Big Tech interest in its IPO

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Factbox: SoftBank-owned Arm courts Big Tech interest in its IPO

A smartphone with a displayed Arm Ltd logo is placed on a computer motherboard in this illustration taken March 6, 2023. REUTERS/Dado Ruvic/Illustration Aug 11 (Reuters) – SoftBank Group-owned chip designer Arm is getting investment interest from several major tech firms for what is expected to be one of this year’s biggest initial public offerings. … Read more

News firms seek transparency, collective negotiation over content use by AI makers – letter

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News firms seek transparency, collective negotiation over content use by AI makers – letter

AI (Artificial Intelligence) letters are placed on computer motherboard in this illustration taken, June 23, 2023. REUTERS/Dado Ruvic/Illustration Aug 9 (Reuters) – A group of the world’s biggest news media organizations called for revised regulations on the use of copyrighted material by makers of artificial intelligence technology, according to an open letter published on Wednesday. … Read more

Wall Street closes near flat as Treasury yields surge

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Wall Street closes near flat as Treasury yields surge

(For a Reuters live blog on U.S., UK and European stock markets, click or type LIVE/ in a news window.) Amazon surges in extended trade after results Gloomy Spirit, Expedia results drag travel stocks lower PayPal drops after weak Q2 margins Qualcomm tumbles on signaling more pain from smartphone slump Aug 3 (Reuters) – U.S. … Read more