Sports tourism is one of the fastest-growing sectors in the travel industry, according to the UNWTO. Alexlmx | Istock | Getty Images Start your engines. From Formula One races to the Summer Olympic Games, traveling to attend major sporting events is on the rise. Sports tourism, as it’s called, is one of the fastest-growing sectors … Read more
Travelers are still skeptical about AI, but most major travel companies aren’t. Nuthawut Somsuk | Istock | Getty Images According to a global survey of more than 5,700 travelers commissioned by Expedia Group, the average traveler spends more than five hours researching a trip and reviews 141 pages of content — for Americans, it’s a … Read more
Unlike their parents and grandparents, Gen Zs are less likely to view travel as a discretionary expense. Getty Image Gen Zs aren’t easing into the travel market — they are exploding into it. Despite their youth and comparatively low income, more than half of American Gen Z adults are frequent travelers, having taken three or … Read more